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We believe the best award an advertisment can win
is proof that it has worked. But if you want us to just
have fun, that's OK too.
A medium can put you in touch with dead people. A
media planner can reach the spirit of your audience.
The creative who ignores the media planner is dead.
You are not the consumer, you are you -that is why
you are talking to us. Our skill is to see things
through the eyes of your audience -that's why many
creatives wear funny glasses.
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